data protection

HAIRLIKE Distribution Service GmbH

Commercial Register: Nuremberg Local Court HRB: 15674
Max-Reger-Straße 170
D90571 Schwaig
Telephone number: +49 (0)911 569 659 0
Email address: info@purhair.de

We appreciate your interest in our online shop. Protecting your privacy is very important to us. Below, we provide detailed information about how we handle your data.

1. Access data and hosting

You can visit our websites without providing any personal information. Each time a webpage is accessed, the web server automatically saves a so-called server log file, which contains, for example, the name of the requested file, your IP address, the date and time of access, the amount of data transferred, and the requesting provider (access data), and documents the access.

This access data is evaluated solely for the purpose of ensuring the smooth operation of the website and improving our services. This serves our legitimate interests, which, in accordance with Art. 6 Para. 1 Sentence 1 lit. f GDPR, override any conflicting interests, in ensuring the correct presentation of our services. All access data is deleted no later than seven days after the end of your visit to the website.

Hosting services provided by a third-party provider

As part of processing on our behalf, a third-party provider hosts and displays our website. This serves our legitimate interest in the correct presentation of our offerings, which outweighs any conflicting interests. All data collected through the use of this website or via forms provided in the online shop, as described below, is processed on their servers. Processing on other servers only takes place within the scope described herein.

This service provider is located within a country of the European Union or the European Economic Area.

2. Data collection and use for contract processing, contacting you

We collect personal data when you voluntarily provide it to us as part of your order or when contacting us (e.g., via contact form or email). Required fields are marked as such because we need this data to process your order or your inquiry, and you cannot submit your order or contact request without providing it. The specific data collected is evident from the respective input forms. We use the data you provide in accordance with Article 6 Paragraph 1 Sentence 1 Letter b GDPR for contract processing and handling your inquiries. If you have given your consent in accordance with Article 6 Paragraph 1 Sentence 1 Letter a GDPR by choosing to open a customer account, we will use your data for the purpose of opening that account. After complete fulfillment of the contract or deletion of your customer account, your data will be restricted from further processing and deleted after the statutory retention periods under tax and commercial law have expired, unless you have expressly consented to further use of your data or we reserve the right to use your data beyond this scope, which is permitted by law and about which we inform you in this statement. You can delete your customer account at any time, either by sending a message to the contact address provided below or by using the corresponding function in your customer account.

3. Data sharing

For the purpose of fulfilling the contract pursuant to Art. 6 para. 1 sentence 1 lit. b GDPR, we will forward your data to the shipping company commissioned with the delivery, insofar as this is necessary for the delivery of ordered goods. Depending on which payment service provider you select during the ordering process, we will forward the payment data collected for this purpose to the bank commissioned with processing the payment and, if applicable, to payment service providers commissioned by us, or to the selected payment service. In some cases, the selected payment service providers also collect this data themselves if you create an account with them. In this case, you must log in to the payment service provider with your access data during the ordering process. The data protection policy of the respective payment service provider applies in this respect.

"To offer you Klarna's payment options, we will transmit personal data, such as contact and order details, to Klarna. This allows Klarna to assess whether you are eligible for the payment options offered by Klarna and to tailor these options to your needs. You can find general information about Klarna here . Your personal data will be processed by Klarna in accordance with applicable data protection regulations and as described in Klarna's privacy policy ."

Data transfer to debt collection agencies

For the purpose of fulfilling the contract pursuant to Art. 6 para. 1 sentence 1 lit. b GDPR, we will forward your data to a commissioned debt collection agency if our payment claim remains unpaid despite prior reminders. In this case, the debt collection agency will collect the claim directly. Furthermore, the transfer of your data serves to protect our overriding legitimate interests in the effective assertion and enforcement of our payment claim pursuant to Art. 6 para. 1 sentence 1 lit. f GDPR.

4. Email newsletter and postal advertising

Email advertising with newsletter registration

When you subscribe to our newsletter, we use the data required for this purpose or data you have separately provided to send you our email newsletter regularly based on your consent in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR.

You can unsubscribe from the newsletter at any time, either by sending a message to the contact address provided below or by using the unsubscribe link in the newsletter. After unsubscribing, we will delete your email address unless you have expressly consented to further use of your data or we reserve the right to use your data for other purposes permitted by law, as described in this privacy policy.

Direct mail advertising and your right to object

Furthermore, we reserve the right to use your first and last name as well as your postal address for our own advertising purposes, e.g., to send you interesting offers and information about our products by mail. This serves our legitimate interest in contacting our customers for advertising purposes, which outweighs your interests in accordance with Art. 6 para. 1 sentence 1 lit. f GDPR.

The advertising mailings are sent by a service provider who processes data on our behalf, and to whom we pass on your data for this purpose.

You can object to the storage and use of your data for these purposes at any time by sending a message to the contact details described below.

5. Integration of the Trusted Shop Trustbadge

To display our Trusted Shops seal of approval and the collected reviews, as well as to offer Trusted Shops products to buyers after an order, the Trusted Shops Trustbadge is integrated on this website.

This serves to protect our overriding legitimate interests in the optimal marketing of our products and services, in accordance with Art. 6 para. 1 sentence 1 lit. f GDPR. The Trustbadge and the services advertised with it are offered by Trusted Shops GmbH, Subbelrather Str. 15C, 50823 Cologne, Germany.

When the Trustbadge is accessed, the web server automatically saves a server log file containing information such as your IP address, the date and time of access, the amount of data transferred, and the requesting provider (access data), thus documenting the access. This access data is not analyzed and is automatically overwritten no later than seven days after your visit to the website.

Further personal data will only be transferred to Trusted Shops if you have consented to this, decide to use Trusted Shops products after completing an order, or have already registered to use them. In this case, the contractual agreement between you and Trusted Shops applies.

6. Cookies

To make your visit to our website more attractive and to enable the use of certain functions, to display suitable products, or for market research, we use so-called cookies on various pages. This serves our legitimate interests, which outweigh your interests, in an optimized presentation of our offerings in accordance with Art. 6 Para. 1 Sentence 1 lit. f GDPR. Cookies are small text files that are automatically stored on your device. Some of the cookies we use are deleted after the end of your browser session, i.e., after you close your browser (session cookies). Other cookies remain on your device and allow us to recognize your browser on your next visit (persistent cookies). You can find information about the storage duration in the overview in your web browser's cookie settings. You can configure your browser to inform you about the setting of cookies and decide individually whether to accept them, or to exclude the acceptance of cookies in certain cases or in general. Each browser differs in how it manages cookie settings. This is described in the help menu of each browser, which explains how to change your cookie settings. You can find this information for the respective browsers at the following links:

Internet Explorer™: https://support.microsoft.com/de-de/help/17442/windows-internet-explorer-delete-manage-cookies

Safari™: https://support.apple.com/de-de/guide/safari/sfri11471/12.0/mac/10.14

Chrome™: https://support.google.com/chrome/answer/95647?hl=de&hlrm=en

Firefox™ https://support.mozilla.org/de/kb/cookies-allow-und-reject

Opera™ : https://help.opera.com/de/latest/web-preferences/#cookies

If you do not accept cookies, the functionality of our website may be limited.

Our online presence on Facebook, Instagram

Our presence on social networks and platforms serves to improve and actively communicate with our customers and potential customers. We use these platforms to provide information about our products and current special offers.

When you visit our online presence on social media, your data may be automatically collected and stored for market research and advertising purposes. Pseudonymous user profiles are created from this data. These profiles can be used, for example, to display advertisements both on and off the platforms that are likely to match your interests. Cookies are generally used on your device for this purpose. These cookies store information about user behavior and interests. This processing is based on our legitimate interests, which, according to Art. 6 Para. 1 lit. f GDPR, override your interests, in optimizing the presentation of our offerings and communicating effectively with customers and prospective customers. If you are asked by the respective social media platform operators for your consent to data processing, for example, via a checkbox, the legal basis for data processing is Art. 6 Para. 1 lit. a GDPR.

Insofar as the aforementioned social media platforms are headquartered in the USA, the following applies: The European Commission has issued an adequacy decision for the USA. This decision is based on the EU-US Privacy Shield. A current certificate for the respective company can be viewed here.

For detailed information on how the providers process and use your data on their websites, as well as contact options and your rights and settings for protecting your privacy, in particular your right to object (opt-out), please refer to the providers' privacy policies linked below. Should you still require assistance, please feel free to contact us.

Facebook: https://www.facebook.com/about/privacy/

Data processing is based on an agreement between joint controllers pursuant to Art. 26 GDPR, which you can view here:

https://www.facebook.com/legal/terms/page_controller_addendum

Instagram: https://help.instagram.com/519522125107875

Opt-out option:

Facebook: https://www.facebook.com/settings?tab=ads

Instagram: https://help.instagram.com/519522125107875

Using Microsoft Clarity

We work with Microsoft Clarity and Microsoft Advertising to better understand user behavior on our website and to continuously optimize our offerings. Clarity collects technical data on the use of our website – this includes, in particular, mouse movements, clicks, scrolling behavior, and aggregated information in so-called heatmaps and session recordings (session replays).

Data processing is carried out on the basis of Art. 6 para. 1 lit. f GDPR (legitimate interest). Our legitimate interest lies in the analysis of user behavior, the optimization of our website, and for marketing purposes.

The data is processed using cookies and similar technologies. The data collected in this way may be used by Microsoft, among others, to improve its own products and services. This may involve data processing outside the EU (e.g., in the USA). Microsoft is certified under the EU-US Data Privacy Framework.

You can find more information in Microsoft's privacy statement .

7. Contact options and your rights

As an affected party, you have the following rights:

In accordance with Article 15 GDPR, you have the right to request information about your personal data processed by us to the extent specified therein;

In accordance with Article 16 GDPR, you have the right to request the immediate rectification of inaccurate personal data or the completion of incomplete personal data stored by us;

In accordance with Article 17 of the GDPR, you have the right to request the erasure of your personal data stored by us, unless further processing is necessary.

- to exercise the right to freedom of expression and information;

- to fulfill a legal obligation;

- for reasons of public interest or

- for the establishment, exercise or defense of legal claims

is required;

According to Article 18 GDPR, you have the right to request the restriction of the processing of your personal data, insofar as

- the accuracy of the data is disputed by you;

- the processing is unlawful, but you object to its deletion;

- we no longer need the data, but you require it for the establishment, exercise or defense of legal claims or

- You have objected to the processing pursuant to Art. 21 GDPR;

In accordance with Article 20 GDPR, you have the right to receive your personal data that you have provided to us in a structured, commonly used and machine-readable format or to request its transmission to another controller;

According to Article 77 of the GDPR, you have the right to lodge a complaint with a supervisory authority. Generally, you can contact the supervisory authority of your habitual residence, your place of work, or the location of our company headquarters.

If you have any questions about the collection, processing or use of your personal data, for information, correction, restriction or deletion of data, as well as for the revocation of granted consent or objection to a specific use of data, please contact us directly using the contact details in our legal notice.

********************************************************************

Right to object

To the extent that we process personal data as explained above to protect our overriding legitimate interests within the framework of a balancing of interests, you may object to this processing with effect for the future. If the processing is for direct marketing purposes, you may exercise this right at any time as described above. If the processing is for other purposes, you only have a right to object if there are grounds relating to your particular situation.

After you exercise your right to object, we will no longer process your personal data for these purposes unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms, or the processing serves the establishment, exercise or defense of legal claims.

This does not apply if the processing is for direct marketing purposes. In that case, we will no longer process your personal data for this purpose.

********************************************************************